Road Safety Challenge 2017

Kingston: Partners for a Safe Community (KPSC) is proud to be participating in the Ministry of Transportation's (MTO) 2017 Road Safety Challenge to help make Ontario's roads safer. The campaign runs from May 15, 2017 until June 15, 2017. 

This year, KPSC's focus is pedestrian safety because Kingston is not immune from pedestrian injuries and fatalities. Drivers continue to take risks such as distracted driving, impaired driving and speeding that affect not only themselves, but passengers, cyclists, and pedestrians. As drivers continue to take risks, pedestrians need to be extra vigilant in the safety measures they take. In 2016, the OPP cited thirty-eight (38) pedestrian fatalities. Pedestrian fatalities in Ontario increased by 52% from 2015 to 2016. Education to raise awareness of the safety measures pedestrians should be taking is crucial. Until all drivers follow the rules of the road, pedestrians need to be extra cautious even when they have the right of way and they need to reduce activities such as texting while walking that add to their risk of injury.

 

Quick Facts on Pedestrian Safety:

  • In 2016, the Ontario Provincial Police cited thirty-eight (38) pedestrian fatalities.
  • Pedestrian injury is a leading cause of injury-related death to Canadian children.
  • Navigating a traffic environment can be dangerous for seniors due to age-related factors such as limited vision and hearing, slower reaction times, lower attention levels and reduced walking speeds. 
  • Canadian reports have shown that between 2004 and 2008, 60% of pedestrian fatalities resulted from the pedestrian being fatally injured at night or in dim light conditions when drivers did not see them. 
  • When driving at higher speeds, both drivers and pedestrians are more likely to make mistakes in judging the time required to stop or cross the street safely
  • Studies show that the use of a cellphone while crossing the street interferes with a person being cautious, reduces their situational awareness and poses a threat to their safety.
  • It is up to both drivers and pedestrians to keep everyone safe on Ontario roads.

 

Be Alert, Be Seen

 

Featured Media

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For more information please visit the Hello Sunday Morning website

 

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For more information please visit the Remember Road Crash Victims website

 

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